Category: Archetypes

Archetypes

How to Market to The Sage Archetypes

The Sage finds power in knowledge and skill in education. Each archetype demands different things of marketing, and it is integral that you know prior

Archetypes

How to Market to The Ruler Archetypes

The Ruler will never let go of control. They need to control to feel secure and confident. Each archetype demands different things of marketing, and

Archetypes

How to Market to The Rebel Archetypes

The Rebel navigates life attempting to do everything a little differently. They are the change makers in the room. Each archetype demands different things of

Archetypes

How to Market to The Magician Archetypes

The Magician is the archetype that partakes in transformation. Each archetype demands different things of marketing, and it is integral that you know prior to

Archetypes

How to Market to The Lover Archetypes

The Lover is passionate and desires harmony and love. Each archetype demands different things of marketing, and it is integral that you know prior to

Archetypes

How to Market to The Jester Archetypes

The Jester has the desire to entertain. They do this because they compartmentalize their feelings and aspirations. They navigate every situation with comedy and joy.

Archetypes

How to Market to Creator Archetypes

The Creator has the desire to do more, and is unsatisfied with the status quo. When marketing to the creator, this has to be understood.

Archetypes

How to Market to The Caregiver Archetypes

The Caregiver archetype embodies empathy and compassion. When marketing to The Caregiver, this has to be understood. Each archetype demands different things of marketing, and

Archetypes

How to Market to The Hero Archetypes

The Hero is strong, independent, and true to oneself. Each archetype demands different things of marketing, and it is integral that you know prior to

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